Conservation Communications
Blog from a self-employed,
self-conscious communicator on
natural resource conservation
When I was a little girl, my mother told me that God is love. But my first mystical experience came in what, to an adult eye, probably looked like a vacant lot. To me, it was a verdant grove of trees that I entered with awe. Graceful white flowers hung in clusters from the branches. Bees thrummed hypnotically. The blossoms poured out a heavenly scent.
Read MoreWe are in an era where, as conservationists, we need not only to conserve and restore, but to REVERSE …
Read MoreThis Conservation Communications blog has, until now, concentrated on the conservation side of the equation. Today, I’m going to address the communication side—marketing to be specific.
In fact, today will you please be my marketing guinea pig?
It has snowed in Memphis, but not enough to warrant making tracks through the pristine polar environment after weathering a bout of the flu. Instead, I am perched at my kitchen table with a cup of hot coffee and cream, a pair of binoculars, and my ancient National Geographic bird guide. Outside my winter window, the birds flocking to my feeders have engaged me for hours.
Read More“Twenty-five years will be too late.” That is the tagline of the Southeastern Grasslands Initiative (SGI), and until I heard from the luminaries who assembled at Austin Peay State University on Nov 7th for a Summit to launch SGI, I did not realize quite how literal those words were.
Read MoreOver the past year, I found myself opposing a mixed use development near my neighborhood -- a rather awkward position for an avowed conservationist to find herself in.
Read MorePeter Stangel is an expert birder who has spent his life working to conserve bird habitats, and — for the past 10 years — forest habitats in the South specifically. When Peter bought his 100 acres of pine forest in coastal South Carolina, it was a “very densely stocked, dark forest with almost no understory, habitat or aesthetic appeal." (Like the left-side photo). He wanted to thin it—removing some of the smaller trees to allow others to grow bigger, to allow sunlight to reach the forest floor and stimulate plant growth, and to create habitat for birds and other wildlife (like the right-side photo, a Weyerhaeuser property in Mississippi). But what happens when there is no market for the wood to be removed?
Read MoreWhen is a federal budget like a burning building? The President’s budget made me experience deja vu. Not because I’m a seasoned political operative, but because twenty years ago the Cosumnes River Preserve Visitor’s Center in California burned down. That project was one I had spent the last two years of my professional life shepherding to completion. So it was with the same sense of shock, loss, and semi-disbelief that I learned the President and Department of Interior had singled out for elimination a little-known, but highly sophisticated award-winning program within the U.S. Fish and Wildlife Service in FY18.
Read MoreK Gregg Consulting works with agencies, nonprofits, and businesses to develop and implement strategic planning for communications using compelling, eye-catching, and memorable communications designs, campaigns, and products.
Rio Grande Joint Venture / Alianza Regional de Conservación del Río Bravo
Riverlands Alliance
Lower Mississippi Valley Joint Venture
Southeastern Grasslands Institute
Mississippi River Landowners Alliance
Partnerscapes
U.S. Fish and Wildlife Service
Joseph W. Jones Ecological Research Center
The Nature Conservancy of Tennessee
Tennessee Wildlife Resources Agency
South Central Climate Science Center
Gulf Coast Prairie Landscape Conservation Cooperative
East Gulf Coastal Plain Joint Venture
Gulf Coastal Plains & Ozarks Landscape Conservation Cooperative
Louisiana Department of Wildlife & Fisheries
Environmental Protection Agency
Land Conservation Assistance Network
Association of Consulting Foresters
Friends of Shelby Farms Park
My first book, “ an exciting, thorough and well-researched read..”
